Meet Build Mode. · Campaign Network

THE BOARD

Two rows. The whole idea.

On top: a real campaign. This demo runs Gracie Abrams’ actual This Is What It Feels Like rollout — every post, drop and press hit she really made, in order — and any campaign in the library opens here the same way. Underneath: your row. The finished campaign is your template — its pacing, its structure, its timing — and you build your version move by move right under it. You don’t stare at a blank calendar. You trace a hit.

FROM IDEA TO SCHEDULED POST

Type it. See it. Make it yours.

Type what you need — “release day plays”, “momentum ideas”, any artist’s name — and you’re seeing what artists across the entire library did at that exact moment: real posts from real campaigns, tagged by era. Watch through any artist’s — here it’s Olivia’s — drag the right one onto your timeline, caption it, hit Finish — schedule it. Then the last move: upload your own content straight onto the card — a clip, a photo, whatever you’ve got — and the reference becomes your post.

THE SOCIAL MANAGER

Your social manager, built in.

Open any post and the Finish & Schedule window does what a social team does: the caption gets written, the platforms get picked, and it recommends the best posting time around what matters — release day, tour announcements, your audience’s region and time zone — so you schedule the entire campaign as you build. Real posts from the artist’s campaign sit right beside yours while you write. No third-party scheduler. No copy-pasting between tools. Watch it run.

THE SIDEBAR

A library in the margin.

Hundreds of proven moments and post ideas, sorted by what they do — teasers, announcements, fan activations, release-day plays. Scroll it like a feed, drag any idea onto your row, and it lands as a ready-made post — swap in your own photo or clip and it’s scheduled. Nothing fits? The idea engine builds a move that’s yours alone.

THE RECEIPTS

Every moment is real.

Hover any card and it plays — the actual post or key campaign moment, full-screen, with the story log decoding why it worked and what your move is. Posts, TV moments, drops, announcements — every card is the real thing. The board walks through three of them, live.

THE TRANSLATION ENGINE

Can’t book the Tonight Show? Translate it.

When the artist’s move is out of reach — TV, arenas, magazine covers — one button rewrites it for your scale. Same effect. Your budget. Watch it open.

YOUR UPLOADS

Every file your campaign needs.

One home for everything your rollout ships: master .wav files ready to send to DSPs, cover art, lyric sheets, press photos, and the clips and images you’ll schedule for Instagram and TikTok. They live in the sidebar next to the ideas — drag one onto any slot — a post, a single, a video — and the plan becomes yours.

SHIP YOUR MUSIC

Master. Art. Credits. Everywhere.

Drag in your .wav and cover art, and the credits, splits and ISRC fill themselves — then one send puts your song on Spotify, Apple Music and 100+ DSPs. Artists can upload and distribute directly on our platform, or plug straight into a distributor’s existing pipeline. We do both.

CAMPAIGN DNA

The rollout, decoded.

One timeline of everything you’ve planned — and Campaign DNA shows exactly what percentage of your rollout was built from which artists’ campaigns and eras. See what’s scheduled, what still needs to be uploaded — footage, master recordings, lyric sheets, cover art, press and DSP photos — where every idea came from, and your release wired to every DSP.

STORY MODE

Every campaign tells a story.

Hit Story and the whole rollout plays like a documentary — every real post, narrated, in order. And it decodes what actually carried the campaign: the story. Taylor Swift’s albums resolve a narrative her audience has followed for months — the romance, the breakup, the wedding — publicized on her terms. SOUR hit because the world already knew the heartbreak; Sabrina and Olivia Rodrigo turned real life into two of the biggest campaigns in pop. Every post, tour date and video is an anchor holding that story up — and publicity feeds the public the story long before the album ever arrives. The coverage sells the story, and the album is where the artist finally speaks for herself. Songs connect when people are invested in the person singing them. Story Mode teaches you to give people a story worth investing in.

THE RESEARCH DATABASE

Study like the labels do.

One button, bottom-left: the entire research database — decades of campaigns, searchable without leaving the board. Open any file and start reading.

YOUR STUDY

Highlight it. Keep it. Use it.

Every file in the database becomes your study — highlight the moves that speak to you, color-code them by topic, and jump back to any highlight from your library in one click. Pin notes in the margin, save anything to your moodboard for inspiration — and it all follows you across every artist you research. A study session runs beside this.

THE FULL REPORT